{"id":604,"date":"2013-05-21T08:42:27","date_gmt":"2013-05-21T14:42:27","guid":{"rendered":"http:\/\/www.challenge.dev2.formbox.biz\/blog\/?p=604"},"modified":"2013-05-21T08:42:27","modified_gmt":"2013-05-21T14:42:27","slug":"fellow-spotlight-maryann-palazzolo","status":"publish","type":"post","link":"https:\/\/challengedetroit.builtrare.com\/blog\/fellow-spotlight-maryann-palazzolo\/","title":{"rendered":"Fellow Spotlight: Maryann Palazzolo"},"content":{"rendered":"

Question: Tell us about your company and what you do.<\/strong><\/p>\n

Answer: Mans Lumber & Millwork<\/a> is a home improvement and building company. To clear up any assumptions, Mans Lumber is not Home Depot. The company is quite different. And also, the name “Mans Lumber” is not a proclamation that lumber is manly. Mans Lumber has been a family owned and operated company since 1900 and is still run by the Mans family. Now that we’ve clarified, Mans Lumber does everything: decks, flooring, trim, cabinetry, lumber, windows, doors, design services, install services, and custom millwork.<\/p>\n

\u00a0\"Maryann\"<\/a><\/div>\n
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Broadly speaking, my responsibilities fall under the umbrella of marketing, communications, and event planning. On a given day, you could catch me creating print materials, planning an event, managing co-op marketing activities, sharing content on social media, making promotional materials, or comparing competitors prices. On a good day, you’d find me hauling lumber in the distribution center\u2026<\/p>\n

Question: Describe an accomplishment or contribution you\u2019ve made at your company.<\/strong><\/p>\n

Answer: Mans doesn’t have an official marketing team, so I get to work with many different departments and help streamline the marketing efforts throughout the company. I’ve also created a wider online presence through different social media platforms and other home improvement sites.<\/p>\n

I also love communicating through visuals, so I utilize video, photos, and graphic design for branding and communications. Currently, we are working on launching a new website that will be more visual. There will also be a separate Kitchen & Bath website that will showcase the work the designers have done. Stay tuned!<\/p>\n

Question: What makes working for your company unique?<\/strong><\/p>\n

Answer: Working for Mans is unique because the wide range of products and services offered creates a challenging task in terms of marketing. The homeowner, contractor, and builder are each customers that make up their own unique target market. It takes organization and creativity to create a marketing plan that is inclusive yet targeted. In a sense, it’s just like building a house. Each room has its own function and personality, but it’s the conglomerate of those rooms that make the house a house.<\/p>\n

To better understand our customers, I conducted a survey of retail shopper, builder, and contractor when I began working here. It was interesting to learn about the similarities and differences in our customer base. It also showed me that there is undoubtedly a strong sense of customer loyalty at Mans. Another unique part of Mans is that the family business atmosphere breeds a sense of customer loyalty. Customers have been working with Mans for generations, which says a lot about a workplace.<\/p>\n

Question: Why do you enjoy working in the Detroit community?<\/strong><\/p>\n

Answer: In the building industry, the Detroit community is so thankful to be busy again. It’s a definite sign of progress and a well-deserved relief. After a long rough patch, people don’t take things for granted, and they have great work ethic.<\/p>\n

Question: What\u2019s the biggest highlight of working at your company?<\/strong><\/p>\n

Answer: The biggest highlight of my work is learning. Marketing is like problem-solving, and I get to provide solutions. I use hard and soft skills, my left and right brain, keeping me on my toes. Plus, it’s great to work with a company that has family history and a tribe of loyal customers.<\/p>\n<\/div>\n

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Click here to check out Maryann\u2019s spotlight video!<\/a><\/p>\n

Click here to read Maryann\u2019s blogs!
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Contributed by fellow Maryann Palazzolo<\/em><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Question: Tell us about your company and what you do. Answer: Mans Lumber & Millwork is a home improvement and building company. To clear up any assumptions, Mans Lumber is not Home Depot. The company is quite different. And also, the name “Mans Lumber” is not a proclamation that lumber is manly. Mans Lumber has […]<\/p>\n","protected":false},"author":105,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-604","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/posts\/604","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/users\/105"}],"replies":[{"embeddable":true,"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/comments?post=604"}],"version-history":[{"count":0,"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/posts\/604\/revisions"}],"wp:attachment":[{"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/media?parent=604"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/categories?post=604"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/challengedetroit.builtrare.com\/blog\/wp-json\/wp\/v2\/tags?post=604"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}